NDS Systems Connects with PeakBiety
TAMPA, FL – NDS Solutions, developer of ERP (enterprise resource planning) software solutions for small and mid-sized manufacturers and distributors, is partnering with PeakBiety branding + advertising to assist with their branding and communications needs.
Founded in 1985, NDS Solutions specializes in the development of company-wide software systems to manage and coordinate all the resources, information and functions of its clients. The firm provides fully integrated, all-in-one software solutions built on powerful technology that delivers high capability, flexibility, reliability and scalability at an affordable cost for an excellent return-on-investment. By linking all company operations through one ERP system from NDS, businesses can reduce operating costs, streamline processes, improve inventory planning and management, and upgrade customer service.
PeakBiety will be helping NDS define brand positioning for its ERP software, assessing all company communications and providing vital customer satisfaction research. In addition, the agency is charged with enhancing the company’s graphic identity, as well as web and media presence.
“We are excited about this opportunity to assist NDS in creating greater awareness of their advanced ERP solutions,” noted Glen Peak, President of PeakBiety.
PeakBiety branding + advertising® serves local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is one of the few agencies in Tampa Bay to meet the strict requirements for membership in the prestigious American Association of Advertising Agencies (4As). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.
Software firm launches new brand identity.
TAMPA, FL – Persystent Technologies, the developer of the fastest automated PC recovery solution on the market, has changed its name to Persystent Software. The name change is part of a dynamic new brand identity designed to reflect the company’s focus on providing software solutions to a broader market, including individuals and small businesses, with their new Persystent SOLO product.
PeakBiety branding + advertising, the branding agency for Persystent, is spearheading the marketing effort which includes a refreshed logo graphic and a new brand promise, “Damage Controlled™,” to emphasize the key benefit of the company’s proprietary software. Persystent’s software can restore a degraded computer’s operating system and applications to work-ready status in a matter of seconds – whether it is on or off a network. It foils viruses, malware and other unauthorized programs and returns the PC to fully functional, simply by rebooting.
In addition to developing the brand platform, PeakBiety has designed a new, dynamic graphic identity for Persystent. The logo features a strong, clean typeface with a dramatic graphic “P” to draw attention to the “power on” aspect to the product.
The new Persystent Logo
Glen Peak, President of PeakBiety branding + advertising said, “to anyone who’s ever had their PC fail on them and didn’t have access to an IT help-desk, this product is really spectacular. Now, with their new SOLO product, this dynamic product will be available to individuals and small businesses that have the same frustrations. This was a great project to work on.”
PeakBiety branding + advertising® serves local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is one of the few agencies in Tampa Bay to meet the strict requirements for membership in the prestigious American Association of Advertising Agencies (4As). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.
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PeakBiety puts drama into Persystent Software sell.
TAMPA, FL—It’s the ultimate nightmare: in a matter of seconds a virus wrecks havoc on your computer’s operating system and applications, destroying your work and devastating your business. But what if you could simply reboot and have your PC fix itself in 30 seconds or less? It may sound like a fairytale, but it’s a reality – with Persystent Software, a unique product that keeps PCs always available and functional, on or off network.
The challenge facing PeakBiety, the branding agency for Persystent Software, was how to grab the attention of IT directors and communicate the dramatic power of Persystent. “This is the fastest automated PC recovery product out there,” said Glen Peak, President of PeakBiety. “We wanted to tell the product’s story quickly and clearly … differentiating ourselves from other technology company marketing.”
The agency’s solution is a colorful “graphic novel” presentation based on experiences of real Persystent customers. The approach quickly illustrates the product’s powerful benefit to both the end users and IT directors. “Using bold visuals and minimal copy, we tell the whole story with drama and impact,” noted Peak. Pretesting was conducted to ensure that the approach was on the mark and would engage the target audience.
To see one of the Persystent Software graphic novels, please click here.
PeakBiety branding + advertising® serves local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is one of the few agencies in Tampa Bay to meet the strict requirements for membership in the prestigious American Association of Advertising Agencies (4As). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.
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PeakBiety boots up partnership with Persystent Technologies.
TAMPA, FL— Persystent Technologies, a provider of innovative business software and technology, has tapped PeakBiety branding + advertising to assist the growing company with various branding and communications needs.
Based in Tampa, Florida, Persystent Technologies offers the world’s only software that automatically repairs a company’s PCs. This breakthrough solution works prior to the booting process even when the PC is off the network.
Persystent Suite takes an organization’s PCs from a dysfunctional state to a dependable work-ready environment without human intervention. It automatically restores a PC’s operating system, registry, applications and settings to a trusted state–ensuring compliance with policy guidelines and governance requirements. The resulting improved service levels and business continuity empower companies to save on IT support costs, minimize worker downtime and ensure that only authorized changes and additions are made to their computers. Persystent sells its products exclusively through a growing network of channel partners.
PeakBiety branding + advertising® serves local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is also one of the few agencies in Tampa Bay to meet the requirements for membership in the prestigious American Association of Advertising Agencies (AAAAs). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.
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