PeakBiety benefits from post-grad interns this fall
Seeking real-world industry experience, Lindsay Churton and Mauri Mohler are spending time as PeakBiety interns this fall.
Lindsay Churton holds a degree in Textiles and Consumer Sciences and a Communications minor from Florida State University. After graduation, she considered joining the Peace Corps, but changed her mind after she was offered a position on the Obama Presidential Campaign.
Lindsay’s passions vary between fashion, visual merchandising and copywriting. Her ideal career path would be joining the creative team of a company that can incorporate all her interests. She states, “PeakBiety has become a wonderful eye opener and starting point for learning how the creative side of advertising evolves.”
Mauri Mohler is a multi-talented 2008 graduate from the University of Florida’s School of Journalism and Communications. As a copywriting intern here at PeakBiety, she works on proofreading and editing projects. She is also interested in graphic design. Mauri explains, “I enjoy working with the nurturing team at PeakBiety and I’m thankful that the agency that has such a strong philosophy about creative strategy.”
After gaining enough experience, Mauri hopes to work for a magazine. She loves catching up on her favorite street fashion and design blogs and hopes these two subjects will be a part of her future career.
My Advertising Internship Experience at PeakBiety
by Haris Silic
Finding an internship with an advertising agency in Tampa is not an easy task, to say the least. Hence my uncontrollable joy when Amy Phillips, PeakBiety Creative Director, offered me a summer internship position back in July.
I am a senior at The Art Institute of Tampa, pursuing a BA in Advertising. This degree is quite different than the BFA in Graphic Design, since the focus is more on strategy development and less on creative. However, in order to stay competitive in the industry, I have had to work hard on advancing both my creative execution as well as my strategic skills.
At PeakBiety, I have been able to apply both of those skill sets. I’ve worked on design solutions for their Tampa and central Florida-based clients and created a comprehensive SEO strategy for PeakBiety itself. I really feel like I have been exposed to all functions of an advertising agency.
Haris giving a presentation on SEO strategy
My advice to anyone looking for an advertising internship in the Tampa Bay area is to stay flexible. Try to obtain as many different skill sets for your tool belt as possible through your education and be able to apply them. Internships at premier advertising agencies in Tampa, such as PeakBiety, are very limited and competition is strong, but it was definitely worth the fight.
Good luck future interns of PeakBiety!
Kathryn Clark joins PeakBiety creative team as art director.
TAMPA, FL –PeakBiety branding + advertising proudly announces the recent appointment of Kathryn Clark as art director. A native of the Tampa Bay area, Kathryn is a graduate of the Savannah College of Art & Design, where she received a Bachelor of Fine Arts degree in the area of Advertising Design and a minor degree in Business Management and Entrepreneurship. Kathryn’s ambition, along with her past experience as a graphic designer, will serve PeakBiety’s award-winning creative team well.
Kathryn has also received a number of local, regional and national awards. These include a 2009 Pollie Political Advertising student award, a 2005 Free Enterprise Scholars award and a 2008 Outstanding Director award with Agency Five–her college’s full-service, student-run agency. In her spare time, Kathryn has served as a Student Ambassador and is a member of AD2 Tampa Bay.
“Kathryn will be a great asset to this agency,” said Amy Phillips, Creative Director of PeakBiety. “She first came to us as a student intern and then later worked as a freelance graphic artist. I have watched her skills and talent grow as a graphic designer and art director and I am thrilled to have her on board as a full-time member of the PeakBiety team.”
PeakBiety branding + advertising® serves local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”
PeakBiety is one of the few agencies in Tampa Bay to meet the strict requirements for membership in the prestigious American Association of Advertising Agencies (4As). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.
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Congratulations Julia!
Julia Undella, a summer 2009 intern here at PeakBiety, was awarded a $2,500 scholarship for her illustration & design layout for DC Comics. The contest included six other International Academy of Design and Technology (IADT) campuses nationwide. For her entry, Julia chose to depict a story line of Wonder Woman defeating Superman. “I was so excited when I heard that I won the local level,” Julia said. “I spent a lot of time trying to make her look strong and beautiful. She’s a great role model for girls so I hope they continue to develop her character.” Local winners are to compete on a national level to receive another $2,500. The winner will be announced at www.visualdiner.com on Sept. 15, 2009.
Julia’s education started at Southwest Florida College before she transferred to IADT and her grades have earned her spots on the National Dean’s List as well as the National Honor Roll. She has completed a range of advertising projects for a variety of clients including: The City of Tampa and the Florida Music Hall of Fame. We are proud we had a chance to work with Julia and her award-winning work.
The Art Institute of Tampa Provides Top-Level Intern
PeakBiety is pleased to be working with Haris Silic, summer intern and student on his way to a Bachelor of Arts degree in Advertising from the Art Institute of Tampa in 2009.
He describes himself as a “global, strategic thinker, definer, persuader, curious visionary and storyteller.” His focus on graphic design, logo design and brand identity have made him well-suited for an advertising agency such as PeakBiety with a strong focus on strategic branding.
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