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Creative Director, Amy Phillips, to teach as adjunct faculty with IADT Online

TAMPA, FL – PeakBiety branding + advertising announces the recent appointment of its Creative Director, Amy Phillips, to the position of online adjunct faculty with the International Academy of Design & Technology Online. A valued part of the PeakBiety team for more than four years, her credentials include a Bachelor of Arts degree with honors from Wesleyan University in Middletown, CT and post-graduate study at the American Academy of Art in Chicago, IL. In past years, Amy taught as an adjunct faculty for Advertising and Design at the University of South Florida.

When asked why she is interested in online instruction, Amy explains, “Two things attracted me to teaching online for IADT. One was curiosity about how online learning takes place. Through an excellent and intensive training program, I now understand some of the unique challenges faced by the online learner and instructor. Additionally, teaching a course such as Advertising Concepts is mutually beneficial. Students gain insight from an employed creative who practices in the real world, while I benefit from theoretical exposure, which keeps my own work at the agency fresh.”

The International Academy of Design & Technology comprises 11 campus locations throughout the U.S. and Canada. The Academy in Tampa launched the Academy Online in 2007, which now serves close to 3,000 students worldwide through its Virtual Campus.

PeakBiety branding + advertising® services local, regional and national clients in a variety of business sectors. The agency focuses on adding value for its clients by improving customer perceptions. This commitment is summed up in the agency’s promise, “the power of perception®.”

PeakBiety is one of the few agencies in Tampa Bay to meet the strict requirements for membership in the prestigious American Association of Advertising Agencies (4As). For more information, call Glen Peak at PeakBiety branding + advertising, 813-227-8006, extension 114, e-mail gpeak@peakbiety.com or visit peakbiety.com.

Introducing our Fall 2009 Art Interns

PeakBiety welcomes graphic design interns, Hemi Shimizu and Meghan Buchanan.

Hemi (pronounced emmy), attends the International Academy of Design and Technology in Tampa and is majoring in graphic design. Hemi considers herself not only a graphic designer, but a diverse, persistent and creative illustrator. In the future, she plans to work at targeting Hispanic markets as well as the general market. Diversity not only runs in Hemi’s designs, but in her family, too. Her father is Japanese, her mother is Venezuelan and her husband is American.

Meghan Buchanan, a student at the Art Institute of Tampa, comes with freelance design experience and is a member of AIGA and Ad 2 Tampa Bay. She has worked on numerous projects, including rebranding, advertising campaigns and web site development. Her work was featured in the Design Futures Showcase of 2009. Megan has always had a passion for creative thinking. She strives to be a citizen designer, concerned for the betterment of society and is focusing on the necessity of design.

Both Hemi and Meghan have hit the ground running and have participated in branding research and conceptual illustrations. We are looking forward to what they will bring to the table in the coming months.

Congratulations Julia!

Julia's Wonder Woman design

Julia Undella, a summer 2009 intern here at PeakBiety, was awarded a $2,500 scholarship for her illustration & design layout for DC Comics. The contest included six other International Academy of Design and Technology (IADT) campuses nationwide. For her entry, Julia chose to depict a story line of Wonder Woman defeating Superman. “I was so excited when I heard that I won the local level,” Julia said. “I spent a lot of time trying to make her look strong and beautiful. She’s a great role model for girls so I hope they continue to develop her character.” Local winners are to compete on a national level to receive another $2,500. The winner will be announced at www.visualdiner.com on Sept. 15, 2009.

Julia’s education started at Southwest Florida College before she transferred to IADT and her grades have earned her spots on the National Dean’s List as well as the National Honor Roll. She has completed a range of advertising projects for a variety of clients including: The City of Tampa and the Florida Music Hall of Fame. We are proud we had a chance to work with Julia and her award-winning work.